| Litchfield Research Ltd is a qualitative research agency that specialises in brand and communications development research. | Qualitative research is becoming a devalued currency. A what-they-say-is-what-you-get culture has emerged, where focus group chat is too often reported at face-value. Grant is the exception to the rule - he always evaluates the issues sensitively and intelligently - his insights are genuinely insightful, his recommendations truly move us forward.
Neil Goodlad |